In the competitive world of FMCG and CPG sales, every interaction counts. Field reps are the front line of sales, responsible for closing deals and maintaining relationships with retailers. Sales reps have a limited window to make an impression, understand … Read More
Blogs
Territory Optimization: Needs, Benefits, and Stra…
Scale is often considered a good problem to have. Larger markets generate more profits. The benefits of conquering a large market can far outweigh the costs. Yet, for truly large countries like India, which today has the single largest population … Read More
How Barcode Scanning in Distributor Management Sys…
For apparel companies, managing inventory and distribution efficiently is key to maintaining smooth operations and meeting consumer demand. When these companies implement FieldAssist’s Distributor Management System (DMS) with barcode scanning, they unlock several operational advantages that can directly impact their … Read More
The Future of CPG – straight from the Titans…
Key takeaways from a recent event of Industry leaders organized by FieldAssist The changing face of FMCG FMCG as we know is going through a flux of change. Things are moving a little too fast for the Fast-Moving Consumer Goods … Read More
7 Features To Look For In A SFA App or SFA Softwar…
Every salesperson wants something to help him do his work better, whether it is in covering the outlets, getting orders from the retailer etc. Salesmen are naturally aggressive and intrinsically motivated to hustle, chasing business targets and finding new ways … Read More
Streamlined Distributor Claims and Settlement With…
The Importance of Claims Management Few aspects of supply chain management are as important as the distributor claim settlement and processing. This one activity alone, if efficiently digitized and automated, is enough to make a technology investment like DMS worth … Read More
How FieldAssist can Assist you in Achieving the  
The perfect “Perfect Store†Achieving the Perfect Store can seem like a herculean task. There are endless variables to account for, and making them all fall into the right place at the right time can be a challenge. All this … Read More
FieldAssist Smart Basket: Find the Right Products …
Problems brands face in leveraging technology Most CPG brands today are not exactly deficient in manpower. Nor are they lacking in the latest technology. What’s missing in today’s FMCG firms is the correct application of technology to guide their manpower. … Read More
What should a growing FMCG company look for in Sal…
Ajeet Godara, a first-generation entrepreneur, the son of a kinoo farmer decided he wanted to do more than just farming. Along with his brother, Ajeet started Natureland Organics, a food brand that offers honest, organically grown food items to its … Read More
Decoding FMCG’s Route Planning Puzzle: From …
Once upon a time, long before ‘data’ was the new kid on the block, our heroic sales reps wandered from outlet to outlet, armed with nothing but intuition and kaagaz-kalam. They toiled and labored, and did the best they could; … Read More
Blogs
Cue Cards: Empowering Sales Reps with Smart, Real-…
In the competitive world of FMCG and CPG sales, every interaction counts. Field reps are the front line of sales, responsible for closing deals and maintaining relationships with retailers. Sales reps have a limited window to make an impression, understand … Read More
Territory Optimization: Needs, Benefits, and Stra…
Scale is often considered a good problem to have. Larger markets generate more profits. The benefits of conquering a large market can far outweigh the costs. Yet, for truly large countries like India, which today has the single largest population … Read More
How Barcode Scanning in Distributor Management Sys…
For apparel companies, managing inventory and distribution efficiently is key to maintaining smooth operations and meeting consumer demand. When these companies implement FieldAssist’s Distributor Management System (DMS) with barcode scanning, they unlock several operational advantages that can directly impact their … Read More
The Future of CPG – straight from the Titans…
Key takeaways from a recent event of Industry leaders organized by FieldAssist The changing face of FMCG FMCG as we know is going through a flux of change. Things are moving a little too fast for the Fast-Moving Consumer Goods … Read More
7 Features To Look For In A SFA App or SFA Softwar…
Every salesperson wants something to help him do his work better, whether it is in covering the outlets, getting orders from the retailer etc. Salesmen are naturally aggressive and intrinsically motivated to hustle, chasing business targets and finding new ways … Read More
Streamlined Distributor Claims and Settlement With…
The Importance of Claims Management Few aspects of supply chain management are as important as the distributor claim settlement and processing. This one activity alone, if efficiently digitized and automated, is enough to make a technology investment like DMS worth … Read More
How FieldAssist can Assist you in Achieving the  
The perfect “Perfect Store†Achieving the Perfect Store can seem like a herculean task. There are endless variables to account for, and making them all fall into the right place at the right time can be a challenge. All this … Read More
FieldAssist Smart Basket: Find the Right Products …
Problems brands face in leveraging technology Most CPG brands today are not exactly deficient in manpower. Nor are they lacking in the latest technology. What’s missing in today’s FMCG firms is the correct application of technology to guide their manpower. … Read More
What should a growing FMCG company look for in Sal…
Ajeet Godara, a first-generation entrepreneur, the son of a kinoo farmer decided he wanted to do more than just farming. Along with his brother, Ajeet started Natureland Organics, a food brand that offers honest, organically grown food items to its … Read More
Decoding FMCG’s Route Planning Puzzle: From …
Once upon a time, long before ‘data’ was the new kid on the block, our heroic sales reps wandered from outlet to outlet, armed with nothing but intuition and kaagaz-kalam. They toiled and labored, and did the best they could; … Read More
Blogs
Cue Cards: Empowering Sales Reps with Smart, Real-...
In the competitive world of FMCG and CPG sales, every interaction counts. Field reps are the front line of sales, responsible for closing deals and maintaining relationships with retailers. Sales reps have a limited window to make an impression, understand … Read More
Territory Optimization: Needs, Benefits, and Stra...
Scale is often considered a good problem to have. Larger markets generate more profits. The benefits of conquering a large market can far outweigh the costs. Yet, for truly large countries like India, which today has the single largest population … Read More
How Barcode Scanning in Distributor Management Sys...
For apparel companies, managing inventory and distribution efficiently is key to maintaining smooth operations and meeting consumer demand. When these companies implement FieldAssist’s Distributor Management System (DMS) with barcode scanning, they unlock several operational advantages that can directly impact their … Read More
The Future of CPG – straight from the Titans...
Key takeaways from a recent event of Industry leaders organized by FieldAssist The changing face of FMCG FMCG as we know is going through a flux of change. Things are moving a little too fast for the Fast-Moving Consumer Goods … Read More
7 Features To Look For In A SFA App or SFA Softwar...
Every salesperson wants something to help him do his work better, whether it is in covering the outlets, getting orders from the retailer etc. Salesmen are naturally aggressive and intrinsically motivated to hustle, chasing business targets and finding new ways … Read More
Streamlined Distributor Claims and Settlement With...
The Importance of Claims Management Few aspects of supply chain management are as important as the distributor claim settlement and processing. This one activity alone, if efficiently digitized and automated, is enough to make a technology investment like DMS worth … Read More
How FieldAssist can Assist you in Achieving the â€...
The perfect “Perfect Store†Achieving the Perfect Store can seem like a herculean task. There are endless variables to account for, and making them all fall into the right place at the right time can be a challenge. All this … Read More
FieldAssist Smart Basket: Find the Right Products ...
Problems brands face in leveraging technology Most CPG brands today are not exactly deficient in manpower. Nor are they lacking in the latest technology. What’s missing in today’s FMCG firms is the correct application of technology to guide their manpower. … Read More
What should a growing FMCG company look for in Sal...
Ajeet Godara, a first-generation entrepreneur, the son of a kinoo farmer decided he wanted to do more than just farming. Along with his brother, Ajeet started Natureland Organics, a food brand that offers honest, organically grown food items to its … Read More
Decoding FMCG’s Route Planning Puzzle: From ...
Once upon a time, long before ‘data’ was the new kid on the block, our heroic sales reps wandered from outlet to outlet, armed with nothing but intuition and kaagaz-kalam. They toiled and labored, and did the best they could; … Read More
Simplify and Scale: FieldAssist Integrates Tally w...
In today’s fast-paced FMCG industry, effective distribution management is crucial for maintaining competitive advantage and operational efficiency. However, many distributors remain hesitant to adopt company-specific Distribution Management Systems (DMS), preferring to stick with their familiar accounting software. At FieldAssist, we … Read More
The Role of Sales Representatives in Achieving the...
In India’s dynamic general trade sector, FMCG (Fast-Moving Consumer Goods) brands play a crucial role in shaping the shopping experience. A perfect store not only attracts customers but also ensures a seamless shopping experience, leading to higher sales and customer … Read More
Navigating the Consumer Goods Market in Saudi Arab...
Navigating the Consumer Goods Market in Saudi Arabia – Opportunities for accelerated growth! Is the world taking note of the Kingdom of Saudi Arabia’s (KSA) economic innovation? Saudi Arabia, a leading player in the global oil market and home to … Read More
Goldiee Group – How this Trailblazer CPG brand f...
Of the top 100 FMCG companies that existed 25 years ago, not even 2% of them exist today. In the Indian FMCG circus, running a company is like juggling watermelons in the air. One wrong move and you’re left with … Read More
How to get business buy-in for your digital transf...
Hanging together The world of enterprise Digital Transformation is littered with projects in limbo. That old project that’s stuck in UAT since forever. Another that’s held up because the pilot department can’t afford the time right now. Those business use … Read More
How FMCG can be “Fast Moving†in Technology Ad...
Thinking fast and slow – with technology adoption Technology has done wonders for the world. It has revolutionized how corporations function and achieve their business goals. Whether at the day-to-day level or the strategic level, few aspects of corporate existence … Read More
How FMCG Brands are Deploying Technology to Stream...
For the past decade, Fast Moving Consumer Goods (FMCG) industry has been very active. Since the industry is volatile, all businesses aim to retain their customers by investing in innovative and better techniques to provide a flawless experience to the … Read More
7 reasons why you need an online Distributor Manag...
FMCG: Unlocking potential in India’s consumer market Indians are young. The average Indian is barely 29 years old. And they’re getting richer and richer day by day. All this translates to huge spending power. Especially in the FMCG industry, which … Read More
Technology in FMCG: Problem Solver or Business En...
At a recent roundtable organized by FieldAssist in Mumbai, in association with Microsoft and moderated by industry experts from Deloitte, industry leaders shared views on best practices for digital transformation. Gone are the days when technology was deployed to merely … Read More
Is Technology a Silver Bullet, or Should it be Dr...
This was the focus of a recent CXO roundtable organized by FieldAssist in Delhi, and moderated by Bibaswan Dutta, Digital RTM lead at EY Consulting. Technology can work wonders. It can make companies more efficient, agile, nimble, and well-run in … Read More
Cue Cards: Empowering Sales Reps with Smart, Real-...
In the competitive world of FMCG and CPG sales, every interaction counts. Field reps are the front line of sales, responsible for closing deals and maintaining relationships with retailers. Sales reps have a limited window to make an impression, understand … Read More
Territory Optimization: Needs, Benefits, and Stra...
Scale is often considered a good problem to have. Larger markets generate more profits. The benefits of conquering a large market can far outweigh the costs. Yet, for truly large countries like India, which today has the single largest population … Read More
How Barcode Scanning in Distributor Management Sys...
For apparel companies, managing inventory and distribution efficiently is key to maintaining smooth operations and meeting consumer demand. When these companies implement FieldAssist’s Distributor Management System (DMS) with barcode scanning, they unlock several operational advantages that can directly impact their … Read More
The Future of CPG – straight from the Titans...
Key takeaways from a recent event of Industry leaders organized by FieldAssist The changing face of FMCG FMCG as we know is going through a flux of change. Things are moving a little too fast for the Fast-Moving Consumer Goods … Read More
7 Features To Look For In A SFA App or SFA Softwar...
Every salesperson wants something to help him do his work better, whether it is in covering the outlets, getting orders from the retailer etc. Salesmen are naturally aggressive and intrinsically motivated to hustle, chasing business targets and finding new ways … Read More
Streamlined Distributor Claims and Settlement With...
The Importance of Claims Management Few aspects of supply chain management are as important as the distributor claim settlement and processing. This one activity alone, if efficiently digitized and automated, is enough to make a technology investment like DMS worth … Read More
How FieldAssist can Assist you in Achieving the â€...
The perfect “Perfect Store†Achieving the Perfect Store can seem like a herculean task. There are endless variables to account for, and making them all fall into the right place at the right time can be a challenge. All this … Read More
FieldAssist Smart Basket: Find the Right Products ...
Problems brands face in leveraging technology Most CPG brands today are not exactly deficient in manpower. Nor are they lacking in the latest technology. What’s missing in today’s FMCG firms is the correct application of technology to guide their manpower. … Read More
What should a growing FMCG company look for in Sal...
Ajeet Godara, a first-generation entrepreneur, the son of a kinoo farmer decided he wanted to do more than just farming. Along with his brother, Ajeet started Natureland Organics, a food brand that offers honest, organically grown food items to its … Read More
Decoding FMCG’s Route Planning Puzzle: From ...
Once upon a time, long before ‘data’ was the new kid on the block, our heroic sales reps wandered from outlet to outlet, armed with nothing but intuition and kaagaz-kalam. They toiled and labored, and did the best they could; … Read More
Simplify and Scale: FieldAssist Integrates Tally w...
In today’s fast-paced FMCG industry, effective distribution management is crucial for maintaining competitive advantage and operational efficiency. However, many distributors remain hesitant to adopt company-specific Distribution Management Systems (DMS), preferring to stick with their familiar accounting software. At FieldAssist, we … Read More
The Role of Sales Representatives in Achieving the...
In India’s dynamic general trade sector, FMCG (Fast-Moving Consumer Goods) brands play a crucial role in shaping the shopping experience. A perfect store not only attracts customers but also ensures a seamless shopping experience, leading to higher sales and customer … Read More
Navigating the Consumer Goods Market in Saudi Arab...
Navigating the Consumer Goods Market in Saudi Arabia – Opportunities for accelerated growth! Is the world taking note of the Kingdom of Saudi Arabia’s (KSA) economic innovation? Saudi Arabia, a leading player in the global oil market and home to … Read More
Goldiee Group – How this Trailblazer CPG brand f...
Of the top 100 FMCG companies that existed 25 years ago, not even 2% of them exist today. In the Indian FMCG circus, running a company is like juggling watermelons in the air. One wrong move and you’re left with … Read More
How to get business buy-in for your digital transf...
Hanging together The world of enterprise Digital Transformation is littered with projects in limbo. That old project that’s stuck in UAT since forever. Another that’s held up because the pilot department can’t afford the time right now. Those business use … Read More
How FMCG can be “Fast Moving†in Technology Ad...
Thinking fast and slow – with technology adoption Technology has done wonders for the world. It has revolutionized how corporations function and achieve their business goals. Whether at the day-to-day level or the strategic level, few aspects of corporate existence … Read More
How FMCG Brands are Deploying Technology to Stream...
For the past decade, Fast Moving Consumer Goods (FMCG) industry has been very active. Since the industry is volatile, all businesses aim to retain their customers by investing in innovative and better techniques to provide a flawless experience to the … Read More
7 reasons why you need an online Distributor Manag...
FMCG: Unlocking potential in India’s consumer market Indians are young. The average Indian is barely 29 years old. And they’re getting richer and richer day by day. All this translates to huge spending power. Especially in the FMCG industry, which … Read More
Technology in FMCG: Problem Solver or Business En...
At a recent roundtable organized by FieldAssist in Mumbai, in association with Microsoft and moderated by industry experts from Deloitte, industry leaders shared views on best practices for digital transformation. Gone are the days when technology was deployed to merely … Read More
Is Technology a Silver Bullet, or Should it be Dr...
This was the focus of a recent CXO roundtable organized by FieldAssist in Delhi, and moderated by Bibaswan Dutta, Digital RTM lead at EY Consulting. Technology can work wonders. It can make companies more efficient, agile, nimble, and well-run in … Read More